Business Capability Definition and Examples

Business Capability Definition and Examples

By Jibility Co-Founder Chuen Seet

Understanding and accurately defining business capability is something with which many people struggle.

This is partly because the word ‘capability’ is overloaded and means different things to different people. For example, if you talk to the folks in HR, they’ll immediately equate capability to only competencies and skills.

On top of that, it’s not uncommon to confuse capabilities with capacity — in fact, when running an app demo with a French customer, we discovered that there is only one word that means both ‘capability’ and ‘capacity’ in French: capacité. So French Enterprise Architects have an even harder time explaining capabilities!

Luckily, in English we have two words: so let’s clear up the distinction and go in-depth as to defining business capabilities, plus discuss some techniques to identify them. Having a common language in your organization is the first step towards being able to realize value from business capabilities.

To start, here are the definitions of business capability from two highly respected industry groups for the business architecture and enterprise architecture disciplines:

“A business capability, or simply a ‘Capability’, defines what a business does.”

Business capability definition from Business Architecture Guild’s BIZBOK® Guide V9.0

“[A business capability is] a particular ability that a business may possess or exchange to achieve a specific purpose.”

Business capability definition from TOGAF® V9.2

So, a business capability is what a business does and its ability to do something.

This is how we define a business capability at Jibility:

“Business capabilities are the tangible and intangible building blocks of a business that give it the ability to do what it does.”
Business capability definition from Jibility 

Business capabilities defined as organizational building blocks


Still – what does this mean? What does a business capability look like? How is it different from a business function?

Let’s break it down into three areas:

  • Why a business capability is like a building block of a business
  • The difference between tangible and intangible capabilities
  • How to name a business capability, and why proper naming can be the difference between describing a business capability or something else


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How to Approach Defining Business Capabilities

  1. Capabilities as building blocks – a different way to describe a business

    Many elements make up a business, and these can generally be sorted into the categories of people, process or physical. We often view a business using different diagrams that describe these elements.

    For the people elements, we use an organization chart that shows who is responsible for what, and the role they perform.

    Organization chart example

    To describe the process elements of a business, we use a process model or a functional chart. With this, we can understand how an area of the business works, as shown below for our example company, RedYabber.

    Process model example

    To describe the physical elements, we use an asset diagram. Armed with an asset diagram, we know which tangible equipment or facility is engaged in the business. Note that The Open Group prefers the word material rather than physical. This makes sense, particularly for digital services and systems, but, for simplicity, we’ll stick with physical.

    Asset diagram exaple

    Now imagine that we can combine the people, process and physical views into one diagram. The composition of these elements forms the building blocks of a business, and this is what we call business capabilities.

    For example: a Human Resource (HR) Management business capability is a building block of the business that manages its human resources. It is led by a Head of HR role; it executes HR processes; it is based in the head office; and it uses an HR system.

    Composition of a business capability

    Fundamentally, the difference between a business capability and an organizational role, process, function or asset, is that a capability describes what the business does – not just how, who or which.

    For example, the difference between a function and a business capability is that a function describes how an area of the business works through its processes, and a business capability describes what it does through the elements of people, process and physical – not just one element in isolation.

    Again, looking at our example company, we can determine that the RedYabber business is composed of a few business capabilities as illustrated below.

    How to describe a business via capabilities

    When we take these business capabilities and lay them out as a map rather than a hierarchical chart, then we have the following RedYabber capability map.

    Simple capability map example


  2. Tangible and intangible capabilities

    A tangible business capability is something that you can touch, see or sense. Product Manufacturing is a good example because you would be able to see the factory floor and the equipment used to make the products. Some digital business capabilities, such as Data Management or Digital Collaboration, are less apparent; nevertheless, we can still identify the people or roles involved and the systems used to execute the capabilities.

    Given, that we said earlier that a business capability is comprised of people, process and physical. Surely, then, it would be safe to say that all business capabilities are tangible because there are always elements of people and physical assets involved?

    Intangible capabilities do, however, exist. These capabilities are usually articulated at a very high level or are generically vague – for example, Leadership, Branding, Innovation or Agile. It depends on the author’s meaning or intent of the capability, but without further elaboration, these capabilities are open to interpretation.

    Let’s take the Agile capability as an example. If the Agile capability is describing that the organization has an ability for an agile mindset aligned to agile principles, then this would be an intangible capability. Alternatively, if the Agile capability were describing that the organization has an agile delivery capability based on agile roles such as Scrum Master, and methods like Scrum and Kanban tools, then this would be a tangible capability.

    Pragmatically, we define business capabilities to help us understand what a business does and what needs to change for the capability to meet our objectives and address our challenges. Therefore, defining intangible capabilities is not particularly useful for identifying what people, process and physical elements of the capability need to change. Try to keep to tangible business capabilities.


  3. How to name business capabilities

    How you name a business capability is critical to whether you are describing a business capability or something else entirely.

    The name that you give to a business capability:

    • Must be descriptive of what it does

      It should not describe how, who, which or when. Here are two useful techniques:

      a) Choose words with suffixes like -tion, -ment, -ance or -ing, such as Operations, Coordination, Management, Placement, Assurance, Governance, Monitoring, Auditing.

      b) Use a noun to qualify and clarify the object or context the business capability is referencing. For example, Production Operations, Events Coordination, Sales Management, People Placement, Quality Assurance, Data Governance, Production Monitoring, and Tax Auditing.


    • Must be distinct and independent

      Each business capability is standalone. A conjunction of two words, for example, Strategy and Architecture, should be two distinct capabilities.


    • Must be unique

      There is only one business capability of that name that does what it does. You should not have two capabilities of the same name that do different things.


    • May be a composition or an aggregate of other distinct capabilities

      A business capability may comprise other capabilities, and we show this in a nested diagram like the following.

    Example of business sub-capabilities


Putting It All Together

Let’s apply everything that we’ve just covered: take a look at the following example. Are these business capabilities?

Incorrect business capability map

The answer is no: Expense Claims are action steps; Sales are intangible sales funnel stages; Corporate are functions of the business; Vehicle is a collection of components; and Transport is a list of transportation categories. None of these define what it does.

Using what we have discussed, we can rename these and realize our business capabilities as follows.

Correct business capability map

Once you have a clear understanding of the definition of business capabilities, put them at the core of your strategic planning process – i.e. time for capability-based planning.

Capability-based planning (capability modelling) is a method that uses techniques such as capability mapping in order to understand which capabilities need to be changed so that your organization can meet its strategic objectives. It can be complex, but it doesn’t have to be.

We’re strong advocates for capability-based planning’s effectiveness, and this belief was a major driver behind our creation of Jibility. We want capability-based planning to be accessible to anyone, in a simple and efficient way, and a free dedicated tool is the answer.

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